Posts Tagged ‘ecommerce’

Website Translation Can Enable Your Business To Reach The EU Market.

European SMEs comprise all types of firms ranging from one-person companies to co-operatives. Whilst some Small entreprises supply more or less conventional services or craft products, many others are fast growing high-tech companies. Despite their differences, though, Europe’s Small businesses share many challenges.

European Commission, Report on the results of the former consultation on a Small Business Act for Europe, in Spring 2008.

The facts show the amount of replies regarding the following issues:
Administrative and regulatory load: 140 replies,
Access to finance: ninety eight replies,
Taxation: 61 replies,
Lack of skills: 43 replies,
Access to public procurements: 41 replies,
Unfair/too robust competition: 22 replies,
Labour law: 22 replies,
Access to Single Market: seventeen replies,
Access to EU programmes: sixteen replies,
Late payments: 16 replies,
Access to international markets: 16 replies. If you are in this particular case, you need Website translation.
Access to info and advice: sixteen replies,
Instability world economy/energy costs: sixteen replies,
SME definition: 7 replies.

Making life easier for small business.
For most small and medium-sized enterprises, the administrative inconvenience is their primary problem. The cost of administrative actions for a small company can be up to ten times more than for a larger one making this duty disproportionately grave for sme. This is often why the European Commission has set itself two key goals:

First intention is to cut back the administrative load on companies by twenty five% before 2012 and to make sure that all further regulations affecting business is SME-friendly. To realize this objective, the Commission is simplifying and improving European legislation, and inspiring local and regional authorities to try to to the same at their levels.

Less and higher directive.
The EU Commission’s 2007 action programme to reduce administrative inconvenience by 25% has identified priority areas for action that target data obligations in areas like company law, employment relations, VAT and statistics. A number of these obligations have previously been voided.

For instance:
- European union firms now not need to make public business information in the national gazettes and they can (re-)use translations certified in one Member State when opening branches in other EU Member States.
- Member States should be allowed the option to exempt micro-enterprises from providing detailed information in their annual accounts.

A 25% reduction in the executive load on companies would transform into a rise of 1.5% in the EU’s GDP – amounting to about €150 billion. However, this may only be achieved by national, regional and local authorities acting along with the Commission. So way 18 Member States have set national targets for reducing administrative inconveniences.

Did you know?
Since 2005, the European Commission has:
A – Withdrawn seventy eight pending laws,
B – Simplified fifty four initiatives,
C – Identified two five hundred obsolete acts to be repealed.

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Internet Sites With Festive Promise

Ever since Christmas became the somewhat commercialised event that we know it to be today, high street traders and retails have relied quite heavily on it to provide a large chunk of their annual sales. This is also the case in the online domain and given the huge competitiveness of websites these days, there will inevitably be big winners and some losers this year. But which websites stand the greatest chance of turning a healthy product this Xmas?

Supermarket Websites. Recent reports have shown that supermarket websites have gained a further 25% of the toys and games market this year, following the collapse of smaller retailers both on the high street and online. Many experts have warned that these ‘super-sites’ will eventually completely monopolise the markets as they eat up and put out of business the smaller independent sites. That said, their approach is certainly very effective and their shareholders are likely to be very happy come January.

Affiliates. Over the past ten years the internet has seen a huge growth in the number and variety of affiliate sites. These sites tend to advertise the products of larger successful internet sites such as IWOOT, and the larger sites then pay the affiliates commission on each lead they receive. As these affiliate sites are often owned by skilled internet marketers, they frequently get large traffic numbers and can therefore make large profits themselves, especially over busy holiday periods.

Specialised Sites. Even though supermarket sites that offer every product under the sun will do well this Christmas, more niche sites that have carved out a space for themselves in different markets will prosper also. Sites such as I Want One of Those, who sell gadgets and boys toys, will do very well this year as they have a loyal following of customers and can offer more specialised items that the bigger sites simply cannot.

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