We’ve all seen the ads, create a web site, add a few affiliate links, post your links on a couple of forums, and bingo and the money will start flowing in like crazy into your bank account.
Making a home business profitable is work, just like it would be if you were a productive member of any successful company. A home business is not a hobby, it’s a business, an important business – or you would still be working for an employer.
Running a business from your home is not as easy as most of the online promotion would have you believe. It requires planning and consistent effort to get the profit out of a business and make it truly successful. Here are a few points to consider when building a profitable home business
Get Organized And Stay Organized
Running a business is all about information management. You need to make sure the information that comes in is automatically filed in the appropriate places. Back in the days when all this was done by hardcopy, you’d see people running around and putting sheets of paper into filing cabinets. Nowadays, it’s done by setting up folders in your email client, one up for each contact, and for all the important correspondence. If necessary, flag the important messages so they stand out. Next, delete the stuff you aren’t using. Do email purges regularly and archive the stuff you may need later, like the “welcome to the site” letters with usernames and passwords.
Organize your computer desktop. It may be a good idea to organize it by tasks. Having too many options are as confusing as too few. Set up folders on your desktop to store the common tasks. If there are recurring tasks, invest in a reminder program (Macs already have one built in, If you run Windows you can do it with Outlook) to remind you of tasks that need to be done.
You can set up the folders organized by client for the people who send you material regularly. A good idea would be to sort them in order of date received.
Another good way to organize information you access regularly would be to make an HTML document with links to your information and make it your browser’s home page. If you use a browser with tabbed browsing, make it one of the regular tabs you hit, every day. Add notes to your links so you know precisely what each link is; whenever you add a link to a page, name it appropriately.
When you work at home, it’s much too easy to hide behind the “manaña I’ll do that later syndrome” Human beings, as a general rule of thumb, are lousy at managing unspecified times somewhere in the future. It’s too easy to say “I’ll have time later” if you do not fit in into your schedule.
Schedule the time now. Set aside a specific time to work at your home business. Whether it’s the first thing when you get up in the morning, or after you are finished your daily chores. The key is to have a block or blocks of time free from interruptions so you can concentrate and remain focused. Get into the habit of using the same time slots each day. Your family should agree that this is a “do not disturb” time and only interrupt if there is an emergency.
Designate a specific work area – A prominent writer set up a second computer in a room with no internet access, no games, no networking and no telephone so nothing can disturb him when he worked on his novels. Similarly, putting a timer on your internet access can get you the same benefits. The internet is seductive, time consuming and makes it easy to loose one’s focus. It takes discipline and focus to stick to the plans you have for your work day.
When you begin a job, finish it. Complete one task, before turning to another. Keep a list of the jobs you need to do, and tick off the items on your list as they are completed. Try to keep your tasks from spilling over into the following day.
Set aside one day each week to evaluate your results. Examine everything… what works, as well as the things that are not working. If something’s not working, find out why and try to figure out what you can do differently to make it work.Don’t be afraid to pull the plug on redundant marketing programs or techniques. Likewise, when something is working – keep at it! Try and figure out what is causing it’s success and duplicate it’s results elsewhere.
Always test your results. Run variants of headlines and see which one obtains the best response. Same thing with your advertising copy. If you’re doing search engine optimization, remember to focus on human beings as well as web spiders. Web spiders don’t buy anything, people do.
Keep in mind that you are the your own boss, the person in the driver’s seat. You are the one who will determine whether or not you make a profit and the ultimate success or failure of your home business, and work intelligently to make your home business profitable.
About the author:
Janice Sharman, enjoys helping independent thinking employees make the journey from employee to profitable home business owner. Subscribe FREE to “Secrets To Sure Profits” newsletter at https://www.profits4sure.com/newsletter.html for information on how you can build your own “Profitable Home Business” starting Today!