It just seems like everybody and their grandmother has a blog these days. But what is the difference between, say, a Perez Hilton and all the other thousands of blogs that fall into obscurity everyday? Well, let me show you a couple of simple ways that you can increase blog traffic without spending a red cent most of the times. So let’s get started, shall we?
First of all, it’s very important that your blog is meaningful and not some kind of repository of rehashed articles. One of the best ways to attract visitors to your blog is if there’s already heavy activity on the blog. This will have many implications: first of all, every time someone posts a comment on your blog, it is updated, and search engines usually favor sites with fresh content that is updated often. Second, it will encourage others to participate as well and come back frequently to see how others reacted to their comments or just to see how the conversation is evolving.
A good way to build interest to your blog is by posting on similar, yet more popular blogs related to yours, with a link to your blog of course. If you disagree with the blog’s editor, don’t be scared to start a flaming war, this might encourage the blog’s editor to respond and other onlookers to visit your blog to read more of what you have to say. If you completely agree with the blog’s editor and notice that there are occasional guest posters on the blog, try to contact the blogmaster to see if you can write a guest post for them.
Social networking sites such as Digg.com are also a great way to increase blog traffic. Digg works by users giving a thumbs up – a ‘dig’ – or a thumbs down to whatever they read online and on the Digg site itself. It’s pretty much a way to rate different pages on the web so that the best stories get the most attention. If you want your site to rate high on Digg, there are a few things you have to know.
First of all, you have to write a meaningful and eye catching headlines since it’s the first thing you see before reading a post. Second of all, when you submit your post to Digg, make sure the description is meaningful and that you can get a sense of the post before reading it; nobody likes bad surprises and people are most likely to give your post a thumbs down if the description had nothing to do with the post. Make sure your first paragraph is good and that the rest of the article is meaningful as well, or else you’ll run the risk of irritating your readers, get bad reviews for your posts, and get your site banned from social bookmarking sites; because social bookmarking sites tend to ban people who post junk all the time.
There are plenty of ways that you can attract more traffic to your blog and that was just a few of them. But keep in mind that even the best promoted blog will fail if it doesn’t have good content.