January 6th, 2010 
iHomeBiz
SEO is not an overnight, plug and play configuration that it once was. It is a process requiring effort and skill and much like any other worthwhile business objective it requires an investment of time, energy and resource. I like to call this “Guaranteed SEO” because if applied correctly it is a science and can be guaranteed.
Benjamin Franklin said that…
“An investment in knowledge pays the best interest.”
The field of professional Website Search Engine Optimization is no different.
Guaranteed SEO is not just a technical technique to get your website on the front page of Google for a certain keyword or key phrase.
If your business approaches it from that angle you might never see the criticality of Internet search engine optimization or achieve anything close to organic Target Web Traffic.
Think of proactively marketing yourself online as creating little pieces of dust floating around on the internet eventually connecting directly to your brand or business.
If you join all those small pieces of dust they all funnel down to your site creating many little routes to your site, the larger the network of dust the greater the for really becoming visible online in front of your target audience. This network takes some time to build but once it is built, a website can see a nice steady stream of traffic and if done correctly, it will be super qualified Target Web Traffic.
This approach should not be seen as just something technical to manipulate search results but rather a long term internet marketing promotion plan with the objective of rankings as a byproduct, but not the only byproduct. Perhaps this misunderstanding is a hangover from the “meta tag” stuffing days of the late 90’s and early early years of the 21st century when this practice could rank a porn site on the first page of Google for the keyword “Smithsonian”. Nowadays a whole more effort and skill is required for Internet Search engine Optimization, it is far more a profession than ever before.
As with most things in this world if you have a way of prioritizing what to do and when, instead of trial and error then you optimize your energy and reap the results sooner.
SEO will always take time to really pickup up and work correctly, so it is important to realize that it is a long term strategic investment of time and money not dissimilar from many other marketing or business investments.
Investment in your online business or website is critically important. Equally as important to an offline “bricks and mortar” business investment. It will deliver returns if its done correctly and not just in the form of search engine rankings which many think is the way to gauge if your online marketing campaign is actually working.
The rewards come from bloggers writing about your business and products or perhaps potential customers reaching out to you via social networks for example. This will bring a huge
increase in your site activity and does not happen by accident, it will be as a direct result of your SEO efforts and the time for these rankings to of been ‘awarded’ from the search engines. It is critically important to realize that search engine optimization is a long term approach that does require some patience and ability to think outside the box.
Shortcut to helpful knowledge about web traffic – make sure to study this publication. The time has come when proper info is truly at your fingertips, use this opportunity.
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