Basic stumbling block on a way of the beginning Internet-businessmen to high earnings in the Internet is the problem of creation of own information goods. To master the technical moments of creation of the electronic book, an audio seminar or a video course easy, but pass months and years, and the suitable goods for sale are not present.
I would like to give you one simple council: “if you cannot make your own – sell another’s”. And then “having got the hand” on sale of other people goods and having understood requirements of buyers, it will be easier to create own goods.
So, the main advantage of sales of another’s goods – it is not necessary to create the goods. The information goods exist, demand for it is high – it is necessary to issue in appropriate way only the relations with the author of the goods and to go to sales.
Let’s shortly consider three most popular strategies of sales of the information goods:
1. Sale on the basis of the resale rights.
2. Sale on the basis of a marketing e-mail.
3. Sale by means of contextual advertising.
Let’s speak more detailed about two of these strategies.
The first is sale on the basis of the resale rights.
Perhaps, the main advantage of this strategy is possibility to receive to 100 % of cost of the goods from each sale, without spending force for creation of own goods. Having got the resale rights, for example, for $100 and selling the goods for $10, you for some days pay back all investments and will receive $10 of the net profit.
In the rest this way differs nothing from sales of own information goods – the site for a set of subscribers of dispatch and also is created a site for registration of orders. It is an excellent way not only to receive a constant source of the income, but also to practice creation and support of own system of sales. Then in it will be possible to add other goods, and then your own.
The second strategy is sale on the basis of a marketing e-mail.
Beginning businessmen make a mistake, thinking that sells a site and give it too much attention. The site serves only for converting of visitors in subscribers of dispatch, and transformation of subscribers into buyers occurs by principles of an e-mail of marketing.
It is caused by that almost never there is a purchase at the first contact to the potential buyer. That “the client has been ready”, it is required from 5 to 15 contacts that it is impossible to make by means of a site, but is easily made by means of dispatch.
Principles of e-mail marketing are identical as at sale on the basis of the resale rights, as at sale of the partner goods, and own. The same dispatch will work very much and very long if from the very beginning to create correct relations with subscribers.
In case you are looking for new online business opportunities – go to this web site. This is the place where you can see different online business opportunities and choose the ones that fit you better.
And a final piece of advice – today the online technologies give you a truly unique chance to choose what you need at the best terms which are available on the market. Funny, but most of the people don’t use this opportunity. In real practice it means that you should use all the tools of today to get the info that you need.
Search Google and other search engines. Visit social networks and have a look on the accounts that are relevant to your topic. Go to the niche forums and join the discussion. All this will help you to build up a true vision of this market. Thus, giving you a real chance to make a wise and nicely balanced decision.
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