“With what is better to begin the site promotion?” – this question asks practically every person, who has just created a web site and wishes to receive from it some profit.
The answer actually is simple. It is necessary to prepare a site for that people could visit it first of all. The person can come on your site, but it does not mean yet that he will make a purchase at you, will fill in the form, will be registered, etc.
Yours aim is to transform maximal visitors into buyers, subscribers and partners. And here are some simple, but guaranteed methods to prepare your site to active work with the future visitors:
Advance the purpose of your site.
So, what is the purpose of your site? Ridiculously, but very often author of a site does not find the answer to this question. For this reason I paraphrase it a little: what do you wait from the person who will visit your resource? That he will call into your company, will issue the order into your Internet-shop, will sign up on your dispatch, and will fill in the form, the questionnaire… Or probably you wait, that he will be registered at your forum? Anyhow, the purpose should be. Clearly advance it.
Direct your site on purpose achievement.
Here I wish to notice that your site should correspond to your purpose.
If your purpose – is maximal calls to office then do not hide the phone number in the bottom part of page “contacts”. Place it in a site head, with big numbers and on each page.
If you want, that the visitor has filled some form organize it so that at filling everything was clear. Plus, make on each page the bright button or a banner with the offer to fill in this form. Try to offer also to the visitor a small gift for filling. Elementary is the discount, or any “downloaded” bonus.
Get rid of superfluous elements on page.
If you expect on achievement of some purpose, you should clean from pages all elements distracting from the purpose. I mean a considerable quantity of counters and banners from catalogues, weather forecast and exchange. It will be enough one counter, and forecasts with rates will be good for sites with news.
If advertising on a site does not bring to you special profit – remove it. Do not distract the visitor from more important purposes. After all it can leave on a banner, and then will forget about your resource at all.
Show to the client what he receives.
Any person is inclined to wonder: what I will get from it? As the holder of the Internet resource, you should answer to the question of the visitor accurately.
If you offer any goods or service show, what benefits the visitor receives. It is not necessary to numerate characteristics. It is better to transform them into advantages.
In case you are looking for new online business opportunities – go to this web site. This is the place where you can see different online business opportunities and choose the ones that fit you better.
And a final piece of advice – today the Internet technologies give you a really unique chance to choose what you require at the best terms which are available on the market. Funny, but most of the people don’t use this opportunity. In real practice it means that you should use all the tools of today to get the information that you need.
Search Google and other search engines. Visit social networks and check the accounts that are relevant to your topic. Go to the niche forums and join the online discussion. All this will help you to build up a true vision of this market. Thus, giving you a real opportunity to make a wise and nicely balanced decision.
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